Last week we introduced the newest members of the KROC team - Rock Your Choice Productions, who produce their own YouTube show, “The Local Experiment.”

We're collaborating on videos that showcase the sights and sounds of Rochester, from area attractions to area events to the coolest people.

Why? The answer is simple. There’s a lot going on in this town that everybody should know about!

Chelsee, Tyler, and Justin met up with Rochester native Chris Lawrence in the latest episode of "The Rochester Experience." Chris talked about signing with Pitbull's label, his struggles growing up, and he played a couple songs.   Enjoy Episode 2 of "The Rochester Experience."

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