Top Halloween Costumes in Rochester, MN for 2026

One of my favorite holidays is almost here: Halloween! I love the decorations, the parties, handing out candy, and, especially, the costumes.

Halloween is coming up fast, so if you're in need of some ideas for a costume for this year, don't worry, I've got your back. Or, I guess Google has your back.

ALSO READ: 7 Trunk or Treat Events to Check Out in Rochester

Google Frightgeist Reveals the Top Halloween Costumes for 2026

Google has released their annual Frightgeist, which gives us a break down of the most popular Halloween costumes for the entire country based on Google Search Trends. They also break it down into the top costumes for specific areas of the country. Yes, even Rochester and the SE Minnesota area.

Let's start with the top costumes overall for this year. Then we'll see if they line up with what we all plan to dress up as in SE Minnesota.

5. Lily Love Braids (from Poppy Playtime)

4. Agamemnon (from The Odyssey)

3. Nikki (from Obsession)

2. Needoh (the toy)

1. Buddy the Unicorn (from the comedy/horror movie Buddy)

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Google Frightgeist's Top Halloween Costumes in Rochester for 2026

As for the Rochester/SE Minnesota areas top Halloween costumes for this year, we've got:

5. a knight

4. Wednesday Addams

3. Tinker Bell

2. Dolly Parton

1. Strawberry Shortcake

I'm actually really surprised we don't have any costumes that overlap with the top overall! I'm equally surprised that Dolly Party didn't make the top overall list.

I will say, I'm excited that Wednesday is on the top of the SE Minnesota list. I dressed up as her last year and I think that's one of my favorite costumes I've done so far.